Wednesday 23 October 2019

How to Add More Class to Your Product Packaging


Are you in dire need of product packaging that cuts through the noise? Well then, you are in the right place at the right time. We’ll walk you through a series of steps as to how you can differentiate your packaging from others and make them stand out on the retail shelf.

Who does not need packaging? A company which is on the brink of extinction needs it. Product packaging manufacturers whose sales have been skyrocketing through the roof lately needs it. Packaging is essential. It gives life and meaning to your product. However, there are a few factors that decide whether or not the packaging is good or bad.


For starters, bad packaging is derived from dull and quaint colours, a lot of scotch tape, unusual sizes, and a plethora of other reasons as well. What seems to be the problem here? Why do more and more companies are getting successful every passing day? Is it because they are improving their product quality or giving out a Lamborghini for free? Well, some might, but not all.
A decent packaging will always vary of aforementioned specifications. Be it a bad colour-scheme, wrong usage of materials, dreadful-looking coating or whatever, beautiful packaging will never possess any of those things. What exactly do they do that makes their products get noticed? Simple. They add class to their packaging.
We understand the sudden urge and need in you that’s so eager to know. That’s good. So, not to delay any further. Let’s get into the details and find out how you can rise above your competitors by following just a few steps. Grab your snacks that are going to last for well above five minutes. Let’s instigate the thread.

Materials, Add-Ons and Coatings Matter More Than Think in Product Packaging:

If you’ve been using the same old materials for packaging that were being used a decade ago, then we bring bad news. Times have changed and so have the priorities and trends among people. They are not accustomed to old packaging. There are a variety of materials to choose from. Some of them include:

  • Corrugated Boxes.
  • Cardstock Boxes.
  • Bux Board Boxes.
  • Eco-Friendly Kraft Paper.
  • Paper Packaging Boxes.
  • Rigid Boxes



Each material has its strength and weakness. A cardstock box may be relatively cheaper but it cannot be used for shipping. A rigid box may warrant the safety of the product while shipping but it is expensive than almost every other material.
While we are on the topic of discussing materials, let’s go through some of the materials that are used these days and for which purpose.

·         Eco-Friendly Kraft: 

      Safe for the environment, eco-friendly Kraft gives away the purpose with its name. Not only does it provide safety from bringing harmful effects but it is also cheaper. What a beautiful combination!
·         Cardstock Boxes: Used for a myriad of purposes, cardstock boxes can be shaped into any form but they, like eco-friendly Kraft, cannot withstand heavy presses. Cardstock boxes can be customized in a variety of ways.


These were some of the materials that can be used to add personalization to your retail custom product packaging uk  but we discussed coatings and add-ons as well, no? Let’s jump to that.

·         Coatings: There are several coatings to choose from. Coatings add a tactile appeal to your boxes. They add a touch of class your product had been lacking for many years. They may want you to add an extra ounce of effort and a little increase in the budget but they are worth it. A few of them include:

§  Matte.
§  Gloss.
§Spot UV.

Add-Ons: With innumerable add-ons and printing options to choose from, we think that this is one of the deciding factors while designing your product design packaging. Not only do they ooze class but they also make your products stand out from others in the retail shelf. Some of the add-ons are:

§  Embossing.
§  Debossing.
§  Die-Cut Window.
§  PVC-Sheet Window Cut.
§  Foiling.


Stay Updated with the Newest Product Packaging Ideas and Trends:

Staying updated with the latest trends is as salient as they come. You do not want to be left behind in this swift race against your competitors. Make sure that your products are following the recent trends. Another option is to package them according to different events and festivities like Graduation Day, Mother’s Day, and Birthday Parties. This way, it gives you a marketing edge and a chance for your product to market itself.

Wholesale Product Packaging Rates Have Drastically Changed:

We know you have an issue with the drastic increase in rates but several companies, like TheCosmeticBoxes, provide product packaging in cheapest wholesale rates. Not only do they compensate on charges but they possess a team of experts who walk you through your design ideas and guide them with their own.


While it may seem like an uphill task to change your packaging needs, it is also important to keep up with your competitors. Make your product get noticed by a legion of consumers. Make it worth their time. They deserve it and so do you.

1 comment:

  1. Using custom printed boxes is also an effective way to advertise your business. This can be done both online and offline. Through the internet, you can utilize email marketing programs such as Aweber and Getresponse, which can effectively send out promotional offers and sales announcements without costing you a lot of money. This is the same case with offline advertising methods, such as posters and brochures, in that you can purchase cheap printable designs and then simply mail them out to your customers. Get More Informtion Custom Printed Boxes

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